Use your problems to create content

Use your problems to create content

Creating content has and is always one of the biggest challenges you will have to face in the online business.

The following is one solution to this problem that can lead to the easy creation of articles or even full sites right from your own web research.

The problem is the solution

OK, maybe that is too cryptic. Let me explain.
As the internet – savvy person I presume you to be, you will often turn to the nearest browser to search for solutions to any challenge.
This might be misbehaving hardware, how to achieve a desired result in your office software suite, research about a product you want to buy, … anything, really.

During this research, you will hit up search engines, forums, company websites, FAQs, review sites, and much more.

What we need to do is inject an extra step into this process.

Documenting your research

For this, the old simian uses a whole jumble of different files, all collected into a central folder.

Central is a text or Excel file with the URLs of interesting sites

  • Companies
  • Forums
  • Social media threads
  • Wikipedia entries
  • Product pages (amazon, etc)

Images
The next important step is saving images.
These get saved to another folder.
Look out for what you can use.
Open Source / CC licensed images are golden, but you’ll not run across them a lot.
Forum images are copyrighted, but often you’ll not be bothered by someone posting a picture taken with a phone to a forum.

Taking notes

With all these assets in place, extracting interesting topics should be a breeze.
This is really the most important step. (Sorry for distracting you with the files stuff)
Keep notes of recurring questions and topics in your search. Just a simple text file and you are golden.

Example
A year ago, my wife gifted me a Yeti Blue microphone.
This was after I had researched a lot of microphones I could use for podcasting. She listened to me talking about it and got it for my birthday.

Now, this particular microphone was flawed, as the gain on it was ridiculously high. I could not talk into it at normal levels as it would peak out.
Inexperineced as I was, I started my research into microphone settings, Audio software tweaks, etc..

Eventually this led me to the solution (it was a known hardware flaw) and to getting a replacement directly sent to me by Blue, USA.

  • What did my research bring in?
  • The URL of the company (blue)
  • The pros and cons of the yeti blue, the yeti bluen pro and the yeti snowball microphones
  • Several forum URLS – Audacity forums, podcasting enthusiasts,…
  • Review sites
  • FAQs
  • Apple forums (as one of the main problems with this forum seems to be that it is too quiet on many macs)
  • Techniques on how to use the microphone (distance, etc)
  • Several youtube channels on podcasting
  • Audacity techniques on how to edit the sound profile to make your voice sound different
  • “Ghosting” of drivers (myth)
  • …And much more

All in all enough for ~10 articles or a small site.

To cut this long story short:
Don’t waste your internet research.
Get into the habit of collecting the information you encounter on the way to your solution.
Many of your private researches can fuel an article or even an entire micro site.