Binocular in front of blue sky

A good find

The guys over at dense discovery have linked to an interesting study in their article.

As there is no anchor link, I will cite the interesting passage:

This study will make you cringe
study analysing 100 million article headlines determined that those containing the three words ‘will make you’ gained, by far, the most Facebook engagement. Unsurprisingly, coupling these word with strong emotions will have the biggest impact. The most popular first word that starts a headline is ‘This’. The second most popular is ‘Trump’. For sharing listicles ‘10’ seems to be the magic number. Personally, I’m allergic to clickbaity headlines and they (mostly) have the opposite effect on me, but the psychology behind it is pretty fascinating, if disheartening.

Definitely a site to keep on your radar.